Burley for Retailers

Send us your photos of Burley products on display in your shop to enter to win a Burley swag pack! To enter:

  • Post your photos on Instagram before 11:59 PM Pacific Time on 2/19/21
  • Tag @burleydesign
  • Use #BurleyatFrostbike

We’ll notify the winner after the show!

Keep reading for ideas and advice to maximize the impact of Burley products in your shop.

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With floor space at a premium, we know that choosing which brands and products to carry is one of the most important decisions shop owners make. Here are five reasons why carrying Burley products may be a good fit for your business.

  1. Burley is well-known for creating high-quality dependable products. Our reputation for reliable products and friendly customer service make us a strong brand partner for any retailer.
  2. With the recent boom in the biking industry, many new riders discovered a love for biking. Our products help new and seasoned riders reach new biking goals by helping them safely haul their most precious cargo.
  3. We provide helpful education and resources for retailers and their staff, including training videos, a knowledgeable customer support staff, and innovative merchandise options.
  4. Our products’ versatility maximize your floor space. Displaying Burley products allows you to start conversations with customers on a wide range of topics; from camping with kids to urban commuting.

Last year introduced many families to bike riding. Invite these new riders to your shop with a corner dedicated to family riding. Our Two-Tier Stand and MyKick Stands provide an easy way to display our Family Line of products.

For cargo trailers, the Two-Tier Stand can also be used to showcase the Nomad and Flatbed trailers. The Wall Mount combines with the Travoy Rack Mount to easily hang Travoy cargo trailers.

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Two-Tier Trailer Stand

  • Our two-tier trailer stand maximizes floor space by allowing you to showcase two trailers in the footprint of one.
  • The included 2 Accessory Slats and 8 Accessory Hooks provide additional display opportunities for Dash child bike seats or trailer accessories.
  • Lightweight and easy to assemble, our stands are sturdy enough to ensure safe shopping for your customers yet light enough to move when updating sales floor displays.
  • Low display height provides easy access to display trailers for customer demonstrations.

MyKick Balance Bike Stand

  • Easily display MyKick Balance Bikes on the sales floor.
  • Use one stand or connect multiple stands together to showcase all four MyKick color options.
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Trailercycle and Travoy Wall Mount

  • Display the Piccolo or Kazoo trailercycles with these easy-to-attach wall mounts.
  • Combine with the Travoy Rack Mount to showcase the Travoy Cargo Trailer.
merchandising resources, Merchandising

Use these tips to help your sales team promote Burley products and ENABLE your customers’ biking adventures.

  • Encourage customers to share their stories and goals to determine which Burley products are the best fit for their biking needs.
  • Notify them of the specific Burley product(s) that would help them meet their biking goals.
  • Acquaint customers with Burley’s thoughtful design features, like easy-to-fold capability and integrated storage solutions.
  • Build on this foundation by highlighting the versatility of Burley products (kid trailers can adapt to haul cargo, available conversion kits, etc.).
  • Let customers explore Burley products by displaying them on the floor so customers can view the high-quality materials and manufacturing.
  • Emphasize the peace of mind Burley provides with our 3-5 year warranties, deep catalog of spare parts, and friendly customer support team.